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You are here: Home / Archives for WECHAT

How Burberry used a popular Chinese app to boost sales

July 22, 2017 By Northwest Asian Weekly

By CAROLINE SPIEZIO Associated Press LONDON (AP) — In a bid to reinvigorate sales in the massive Chinese market, British luxury fashion brand Burberry this year used a strategy that has paid off handsomely: ramping up advertising on China’s popular WeChat social media app. Burberry saw a 4 percent rise in overall sales in the […]

Filed Under: World News Tagged With: 2017, BURBERRY, VOL 36 NO 30 | JULY 22 - JULY 28, WECHAT

Widespread tuition scam defrauds over 90 Chinese international UW students

August 11, 2016 By Tiffany Ran

Kevin Yin began receiving inquiries from several University of Washington (UW) students in May about whether an ad offering a 5 percent discount off their tuition was legitimate.

Filed Under: Features, Education, Community News Tagged With: 2016, TUITION SCAM, UW, VOL 35 NO 33 | AUGUST 13 - AUGUST 19, WECHAT

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